我们在做什么?

Insight Lab 专注于用户体验测评和研究。
传统可用性测试,以有效性、效率、满意度三个指标评估产品,
但不同产品间存在边界,三个指标并不能一概而论,因此
Insight Lab引进测评模型的方法,针对不同的产品搭建测评模型,
建立专属的评估指标与权重,让测评更精准。


Constructing driver-centered HMI user experience evaluation

The driver-centered HMI user experience evaluation model will be constructed combining with non-touch and touch HMI. With the environment of user's increasing demand for automobiles, users need a set of automobile UX evaluation model based on experience

User experience evaluation of a consumer luxury brand website

Luxury and e-commerce seem to have a natural sense of disharmony, because the e-commerce will even up high cold and mysterious dimension of the luxury.

Evaluation based on eye tracking technique

"Eyes are the window of the mind." How to capture user's true feeling accurately has always been a problem in the field of user experience evaluation.

User experience evaluation of mobile client

In a cocktail party, the most embarrassing thing maybe is that you forget his name whom you want to talk to; In a business meeting, it is also a headache to clear up the collection of a large number of business cards.

Construction of professional laboratory for user experience evaluation

"A good worker must benefit from his work." A scientific laboratory for user experience evaluation is the basis for ensuring high quality user experience measurement and research.

Leading experience evaluation partners

We pay attention to science and technology, and much more to people.